Monday, November 15, 2010

SEO Debate: HTML vs. Flash

The Adobe Flash platform has grown from a crude animation software to a mature application development environment. Many design agencies specialize in spectacular Flash websites, and their creations are often rich interactive experiences built to wow the audience. Flash has a bad reputation for harming search engine visibility.

Not all flash on a web site is considered to be bad. A flash banner or gallery slideshow can add a lot of interactivity to a boring HTML website and your ranking in the SERPs can remain high. However, while it is possible to build a website entirely in Flash, it is not recommended in any online marketing or organic SEO campaign...

in reference to: SEO Debate: HTML vs. Flash | Ricky Deez (view on Google Sidewiki)
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